AI without the ick
Use AI to save time, make business easier, and still sound like you.
Practical AI help for brilliant small business owners who aren’t super techy, don’t love selling, and would quite like their business to stop taking up quite so much space in their head.
Learn how to make AI genuinely useful, get some time back, and create room for the bigger business, and life, you actually want.
No jargon. No robotic content. No need to become an AI expert.
Hi, I’m Julie 👋
- Happiness Psychologist
- Small Business Mentor
- Founder of The Happy Business Company
- Creator of the AI Supersheet®
- Creator of the Happy AI Club
- Recognised for making business happier
Sound familiar?
You’re not bad at business. You’re carrying too much of it.
- Content takes far longer than it should.
- The blank screen wins more often than you'd like.
- There are too many decisions and they all land on you.
- You keep redoing work you've already done once.
- Visibility happens in bursts, then stops.
- AI feels like yet another thing to learn.
- And you're quietly worried it'll make you sound like everyone else.
What if AI became the useful little sidekick in your business instead of another thing on your to-do list?
The shift
Same you. Same voice. A much lighter way of working.
- From
- Overthinking
- Manual everything
- Content dread
- Feeling behind
- Scattered effort
- A bigger dream with no clear route
- To
- More headspace
- AI doing the useful heavy lifting
- Faster content in your voice
- Steadier visibility
- Clearer priorities
- Daily momentum towards the bigger goal
Start here
Start here. Make AI genuinely useful.
This month's free training
The 3 things every small business needs to do with AI right now
A free live online workshop for small business owners who aren't super techy.
- Date
- Monday 5 October 2026
- Time
- 7pm UK time
AI is changing how customers find businesses, how we stay visible and how much time we need to spend doing repetitive work. There are hundreds of AI tools you could try. You don’t need hundreds. You need to understand the few things that could make a real difference to your business right now. Join me for a practical, easy-to-follow workshop created for brilliant small business owners who aren’t super techy and would quite like someone to make all of this feel simpler.
What you’ll walk away with
- The three things that matter most for small businesses right now
- How AI is changing the way customers find you
- How to stay visible without adding another thing to your day
- How to hand back the repetitive work that's eating your time
- What to do next week, and what you can safely ignore
Save my place
Pop your details in and I'll send you the joining link.
I'll email you the joining details and my regular emails about making business easier with AI. Unsubscribe any time. Your details are handled as set out in the Privacy Notice.
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How would you like me to help?
01 · Start free
Free AI Training
For someone who wants a practical, friendly first step. One useful thing, one hour, no jargon.
Free
02 · Keep going
Happy AI Club
For business owners who want practical support applying AI to the real work of their business.
£47/month, or £470/year (two months free)
03 · Make it personal
Work With Julie
For when you don't need more information, you need your path, and someone in your corner.
Business Bestie, Now Is the Time & Map My Magic
A question that used to annoy me
What if it was easy?
Years ago, a business mentor of mine asked me this constantly. And truthfully? Sometimes it irritated the life out of me. Because some parts of business genuinely didn’t feel easy, they felt heavy, repetitive and endless.
Then I started using AI properly, and something clicked. “Easier” didn’t have to be fluffy mindset advice. It could be practical. The heavy lifting could actually be lifted.
Sometimes the problem isn’t your mindset. Sometimes the system is too heavy.
Happy AI Club
Learn AI by actually using it in your business
The Club isn’t more information to file away. It’s implementation, real tasks, in your real business, with me alongside you.
- Practical AI help, not theory
- Content created faster
- AI trained to sound like you
- Somewhere to ask the daft questions
- Consistent action, not one-off bursts
- You're not doing it on your own
£47
per month, cancel any time
or £470 per year, two months free
Or £470 a year, which works out as two months free. 14-day money-back guarantee.
Hi, I’m Julie 👋
I’m Julie Begbie, Happiness Psychologist, Small Business Mentor, serial business experimenter and the person behind The Happy Business Company.
I love AI, but I’m much more interested in what it gives you back. Time. Headspace. Confidence. Possibility.
Because when the bits of business that drain you become easier, you have more energy for the work you’re brilliant at, and more life left when you close the laptop.
My job isn’t to turn you into an AI expert. It’s to help you use the useful bits, stay completely yourself, work out where you really want to go and keep taking the small actions that move you there.
The unglamorous truth
Even ten minutes a day counts.
I didn’t become an AI expert overnight, and I didn’t clear a fortnight to “learn AI”. I gave it ten minutes a day. A bit of playing. A bit of testing. A bit of “well, that was rubbish, let’s try again”.
A conversation I listened to on a Steven Bartlett podcast was the nudge, but the nudge wasn’t the interesting bit. What changed my business was showing up to those ten minutes, over and over, until AI stopped being a scary buzzword and started being the thing that gave me hours back.
Big shifts don’t always begin with dramatic action. The dream matters. The daily action gets you there.
Real reviews, real people
What people say after working with Julie
Julie's energy is magnetic! She's so down to earth and her training is super easy to follow. I've been so inspired by her challenges and she delivers amazing value for money. She's given me so many fantastic ideas for developing my business, along with the tools, support and ongoing training to help me implement them. If you haven't adopted AI yet in your business, talk to Julie!
If you're feeling sceptical, a bit overwhelmed, and maybe just a tiny bit curious about using AI in your marketing, I can't recommend Julie Begbie's Bootcamp highly enough.
Julie has a real gift for making the overwhelming doable. She explains everything clearly, tackles the concerns we all have, and walks you step by step through turning ChatGPT into your own personal business assistant, one that speaks with your values and voice.
I've been through her process several times now because AI is improving all the time, and Julie is always right there keeping up with the changes. Thanks to her training, I now use ChatGPT and Gemini confidently for so many different tasks. I'm amazed at how helpful this is not just for my business but homelife too!
If you're on the fence, take the leap. Julie makes AI approachable, practical, and genuinely exciting.
I came across Julie on a free Small Business Saturday training session and was absolutely blown away by a side of AI she wasn't showing me that I didn't even know was possible. From here I went on to a 3 day masterclass and got completely obsessed with her methods! I was doing things with my business that, not only would have taken me hours and hours, but I would never even have had the creativity to come up with!
Julie was absolutely lovely and made every step so simple and walked through everything step by step. I can't wait to work with her more!
Business can get easier from here.
You don’t need to understand every AI tool.
You don’t need to change your personality.
And you definitely don’t need another giant list of things you “should” be doing.
Start with one useful step. Let me show you how to make AI work more like you, and give you some time back while we’re at it.